{
  "slug": "banner",
  "url": "https://gachawiki.com/wiki/banner",
  "type": "term",
  "title": "Banner",
  "description": "A time-limited gacha pool featuring specific characters or items at boosted rates. Banners are the release calendar of a gacha game, and their scheduling drives both revenue and player saving behavior.",
  "aliases": [
    "gacha banner",
    "event banner",
    "limited banner"
  ],
  "tags": [
    "terminology",
    "mechanics"
  ],
  "verification": "verified",
  "lastUpdated": "2026-07-09",
  "lastVerified": "2026-07-09",
  "sources": [
    {
      "title": "Genshin Impact in-game Wish Details rate disclosure",
      "url": "https://genshin.hoyoverse.com/en/home",
      "publisher": "HoYoverse",
      "accessed": "2026-07-09",
      "note": null
    }
  ],
  "related": [
    "rate-up",
    "rerun",
    "pity-system",
    "fifty-fifty",
    "off-banner",
    "collaboration-event",
    "gacha"
  ],
  "markdown": "A banner is a gacha pool with its own probability table, item list, and usually a start and end date. When players talk about a game's content schedule, they are mostly talking about its banner schedule: which characters are featured, for how long, and when they might [rerun](/wiki/rerun).\n\nA typical modern lineup, using [Genshin Impact](/wiki/genshin-impact) as the reference: [[1]](#ref-1)\n\n- Limited character banner: one or two featured top-rarity characters on [rate-up](/wiki/rate-up), rotating every two to three weeks. The main revenue driver.\n- Weapon or equipment banner: featured gear, usually with weaker guarantees.\n- Standard banner: a permanent pool of older items, pulled mostly with earned currency. New limited characters usually never enter it.\n- Special formats: curated rerun pools, [collaboration banners](/wiki/collaboration-event) with separate pity, beginner banners with discounts.\n\nTwo banner properties determine real cost more than the headline rate does. First, whether [pity](/wiki/pity-system) carries between banners: in HoYoverse games it does, in Fate/Grand Order it resets. Second, exclusivity: a \"limited\" character who reruns twice a year is a different proposition from one who may not return for two years, and games publish little about future schedules, which is why banner planning is a core player skill.\n\nThe word itself comes from the literal advertising banner graphic that announces the pool in-game.",
  "license": {
    "name": "CC BY-SA 4.0",
    "url": "https://creativecommons.org/licenses/by-sa/4.0/"
  }
}